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Merry Christmas from AB Print!

Posted On December 23, 2016 By Leave your thoughts

christmas-1912548__340The whole team at AB Print would like to wish all of our customers a very Merry Christmas and a Happy New Year!

AB Print Group offers litho printing, digital printing, screen printing, print finishing services and more. If your Dewsbury, Batley or Morley business would like some new branded calendars, business cards or brochures to head into the new year, then do not hesitate to get in contact.

You should be able to reach between Christmas and New Year, however we will be back in full force come January 3rdFor more information about our holiday opening times, or any of the services we can provide, then call us on 01924 473481.

Printing Jargon Buster

Posted On December 19, 2016 By Leave your thoughts

For new and growing businesses in Huddersfield, Leeds, or Wakefield, printed services such as business cards, flyers and brochures can be extremely beneficial.

At AB Print, we offer all of these services and more for businesses in West Yorkshire, but we understand that sometimes the jargon that comes with printing services can be a little complex. We can help explain some of the jargon you may come across when you look into which printing services are right for your business.

1.       What is bleed?

One of the most common questions we get asked before we begin any printing processes is “what is bleed?”. For products such as brochures, booklets and business cards, it is important to know what a bleed is, and how to do a correct one. Bleed is the ink that prints beyond the edge of the page, to ensure it extends to the edge of the page after trimming. A 3mm bleed is the most common length of a bleed to ensure the ink reaches the edge of the page, without leaving a blank paper mark on the edge of your printed products.

2.       What is DPI?

DPI stands for Dots per Inch. All coloured printing uses this method, and determines the resolution of your printed products images. The higher the DPI count, the higher the quality of the image, and the less chance of the physical image will be blurry.

3.       What is embossing?

By definition, embossing is to mark or decorate a surface with a raised design or symbol. Embossing works well for printed products such as business cards, to add to the design or image your company may want to portray with their printed pieces.

4.       What is Paper GSM

Grams per Square Metre (GSM) is the measurement used when weighing paper sheet sizes. While any weight of paper can be used for printing, for professional prints and higher quality products, there is generally an unwritten rule printing company’s follow to ensure the finished product is fit for purpose. Ideally for your printed pieces you want the GSM to be between 170 GSM and 400 GSM, depending on the product.

5.       What is UV Varnish?

UV varnish is used as a finishing technique in printing. As a similar concept to laminating paper, UV Varnish covers the paper to give it a glossy and high quality feel. It can be used on a whole page, or to highlight a certain area, such as a logo or text.

These are just a few of the questions our team get asked when working with new customers. We hope these answers can help you understand more about the process of printing, however if you have any other questions feel free to contact us on 01924 473481.

We can provide a wide range of services from printing business cards for your Batley business, banners and posters for your Dewsbury office, or brochures for your Huddersfield Company. If you would like more information on our services or printing processes, you can contact our Yorkshire team through our website, or by phoning us.

Thank you from AB Print

Posted On December 12, 2016 By Leave your thoughts

Christmas is only round the corner, so all of us at AB Print would like to thank everyone who has worked with AB Print over the year! Normally we try to get around to thanking you all in person, but inevitably miss people in the busy, party season. So this year we thought we would try something a little different!

We have decided to sponsor a gorgeous guide dog puppy that we can watch from 6 weeks old grow into a full qualified guide dog.

It is an amazing service to support and every puppy’s journey is different. With 24 months of training, each puppy will give freedom and independence to someone with sight loss.

una

The sweet puppy we have adopted is called Una. She is six weeks old in this picture and at the beginning of her journey to become a guide dog. She is a sweet puppy who loves running outside in the sunshine. Una is full of affection and loves cuddles too.

We are going to give you regular ‘Pupdates’ so we can all follow her amazing journey, with pictures and stories over the next 2 years. So from all of us at the AB Print Group, we would like to say thank you, Merry Christmas & have a Prosperous 2017.

PS. We do have AB Print Year Planners and Calendars that we will be giving out, but if for some reason they don’t arrive, just give us a shout and we will make sure Santa drops some off.

Print and digital working together

Posted On December 12, 2016 By Leave your thoughts

Having both print and an online presence for your business is important for your company image and accessibility. Print marketing has always been a classic staple piece for businesses, however digital marketing is making a rise, so using both together could benefit your business more than you think.

Adding your social media information onto printed works, such as flyers or business cards can help people get in touch with your business effectively, along with website details so potential customers can gain as much information as possible without being bombarded. Because of this, print marketing is constantly reinventing itself, finding newer interactive ways of getting in touch with customers.

QR codes and augmented reality is bringing print alive in the digital world, opening up gateways to online channels through handheld devices. Typically, the more interactive your print marketing is, the more likely you are to drive customers to making a purchase or signing up to your company.

Printed work will always carry a credibility that the digital world will struggle with, due to the enhanced permanence of printed material over digital. Printed material, whether brochures or leaflets, to magazines and newspapers, will always be considered the more credible and trusted source for information.

Getting print and digital to work in tandem is not as difficult as it may seem. Your printed work can be an incredibly simple way to direct customers to your website or social media. Combining the two, suggests to customers that you are a trustworthy company, who have thought about how best to work for your target audience.

The communication landscape is changing dramatically, but this does not mean that old forms of communication no longer work. Printed marketing can make your company appear consistent, yet digital shows the flexibility and adaptability of your company.

AB Print are a printing based company in West Yorkshire. We have supplied a wide range of businesses in a number of sectors in Wakefield, Huddersfield and Dewsbury, with high quality printed products. We offer a variety of printed products, such as business cards, posters and banners, and brochures and flyers. We do all of our printing under one roof, so you can be assured that your printed materials are going to be to a high standard.

For more information on how we can help your business get its name out in the printing world, you can contact us on 01924 473481.

5 design tips to get the most out of your banners

Posted On December 9, 2016 By Leave your thoughts

At AB Print, we have experience with a variety of businesses in Huddersfield, Halifax and Wakefield businesses for a wide range of printing needs. Whether your company is looking for high quality business cards or brochures, we can help.

We want to help give your business as much as possible from your printed products, so our team have used their expertise to come up with a few design tips to ensure your high quality banners can show off your business effectively and positively.

1.       Think about location

Where you decide to place your banners can have an impact on which banner is right for you. If it is likely to be seen by pedestrians or those who can take the time to read it you can benefit from putting a little more text on your banner, whereas roadside banners would benefit from little text and memorable images.

2.       Keep it simple

While it may be tempting to use a lot of photos or images on your banner, keeping it simple can sometimes be the best way to go. With one striking image you can catch the attention of potential customers or clients better than with an overwhelming and complicated banner.

3.       Say more with less

While the amount of text you put on your banner can vary, the quality of the text is always important. If your banner can say more important information in fewer words, then you should find you’re on the right track. Also remember to consider the important details, such as websites, phone numbers and, of course, the company name, as these will take up a large amount of space.

Our team at AB Print in Batley have seen a wide variety of banners in a wider range of sectors over the years, and we find these are the most important qualities to a good banner. Banners are perfect for advertising your business locally and nationwide. Whether your Huddersfield, Wakefield or Dewsbury business is looking for new business cards, banners or brochures, you can contact us on 01924 473481.

Binding your brochures

Posted On December 1, 2016 By Leave your thoughts

Here at AB Print, we can offer a wide range of printing services to help you promote your business. One question we get asked a lot about is what kind of binding is right for your printed brochures, booklets and books?

There are many methods of finishing your printed works, and each has both advantages and disadvantages. While we can’t tell you which binding process is right for your businesses printed products, we can help by giving you more details to help you chose.

1.       Saddle stitch

This method is similar to stapling, where groups of 4 creased pages are collated together and stitched using metal wire in the centre crease. This wire can be seen from the inside and the outside of the document. This form of binding can be used on as many as 100+ pages, depending on the thickness and weight of the paper

2.       Side wire stitching

This technique is also known as stab stitching. The metal wire is stabbed through the edge of loose papers, from front to back. The wire is then folded back on itself and covered using binding tape.

3.       Perfect binding

This method is done using grouped sections or loose pages which have a hot glue coating to the edge and set inside a separate wrap around cover. This method is the more expensive choice, and requires a spine thickness of at least 3mm.

4.       Wire-O binding

This common binding method is used for low cost documents and may also be known as comb binding. A document made of loose pages with a loose front and back, are punched along the edge and held together using either a wire or plastic comb. The combs are available in a wide range of colours and lengths.

These are just a few of the choices to bind your printed products with AB Print. We are based in Dewsbury, and can offer a wide range of services to a number of businesses in the local area. We have provided businesses with high quality business cards, banners and exhibition stands, as well as brochures and flyers for all occasions. If your Wakefield, Dewsbury or Huddersfield business is looking for high quality printing services please contact us on 01924 473481.