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AB Print Web2Print ‘The New Arrival’

Posted On March 25, 2019 By Leave your thoughts

We have recently started to roll out our new web2print system as we continue to expand our offering not only of manufactured products but also improved automation and ease of ordering.

We’ll cover more specifics in the coming months but for now here’s a brief outline.

Web2Print brings all the benefits in today’s connected world: exceptional value, precise logistics, improved quality and a high level of automation. Print or graphic assets that are easy to store, find and retrieve make ordering quick and simple every time – perfect for business cards, posters, postcards, brochures and social media images which only need to have certain elements or pages changed each time you order.

If you use any of the following our system could save you money and reduce complexity.

  • Sales Proposals Ab print web2print
  • Product Sheets
  • Signage
  • Direct Mail
  • Brochures
  • Digital Displays
  • Social media imagery and messaging

 

 

Personalise your communications by making use of the database upload facility, and check the system for your current stock levels to know when you’re running low and need to re-order.

AB Print flowchart

Our Web2Print service offers this and much more:

  • Edit, approve and order your marketing materials online at a fraction of the cost of repeated trips to your designer using our flexible templated system.
  • Manage your company brand consistency with templates that govern final output.
  • Accessible anywhere 24/7 via with your own unique login on our cloud based system.
  • Provides a virtual stationery store for all printed stock items.
  • Digital or variable print on demand.
  • Detailed usage reporting features to analyse spend and usage patterns.
  • Unique editable controls over approval and ordering.

If you would like to know about how web2print can help you please contact your AB Print Group Account Manager directly or call the office on 01924 473481.

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Another Personalised Project Completed for Steeper

Posted On March 21, 2019 By Leave your thoughts

Our team take pride in maintaining strong relationships with clients which is why we are often contacted to carry out repeat projects. This was the case in a recent project we completed for prosthetics, orthotics and assistive technology group Steeper.

Over the years we have worked with Steeper on a variety of print projects. Some may remember a job we completed for them back in February, in which we designed and installed a Foamex sign with individual pockets for their head office in Leeds.

On this occasion, we were tasked with producing something a little bit different. This time round, our team had the joy of designing and installing frosted vinyl to cover sections of the glass windows of the Steeper offices.

The purpose of the frosted glass is to offer an element of privacy to the office, for situations such as client meetings. This is yet another example of the variation in services we offer to clients. Carrying out projects such as this where we install bespoke patterns is also something our team always enjoy!

Other specialist services we are able to carry out include PVC wall mounted displays, thermo, scent and touch sensitive printing, and more. If you would like to find out more about the specialist print services on offer at AB Print, contact us on 01924 473481 or email enquiries@abprintgroup.com.

Alternatively, to stay up to date with what we’re getting up to via social media, why not follow us on our Twitter page? @ABPrintGroup.…

Using Print to Promote Packaging

Posted On March 15, 2019 By Leave your thoughts

Print is often the backbone of many traditional marketing campaigns for FMCG brands. Packaging can also be considered to be at the heart of the supply chain for the products manufactured by these brands. Companies who manufacture and supply essentials are reliant on print and packaging for the branding and wrapping of their products.

In a recent project, we had the opportunity to use our expert print skills to promote a packaging client. In doing so, we had the pleasure of working with one of the U.K.’s leading packaging manufacturers, National Flexible.

National Flexible specialise in the manufacturing of packaging films, trays and packets, mainly for FMCG food brands. Their impressive repertoire of clients has included Nestle, Aunt Bessie’s and Greggs.

They came to us in search of a specialist who could help them produce an exhibition stand as well as other promotional material for an event they were exhibiting at.

exhibition display

Exhibition stand for national flexible at an event

The project included re-wrapping their original stand with our newly produced wrap which can be seen in the image above. We were also tasked with producing some additional print-based marketing material which included brochures and promotional signage. The National Flexible display featured their prominent X which we created at our in-house facilities in Batley.

display stand for national flexible

Display stand for national flexible with giveaways and printed material

We thoroughly enjoyed working with a client who is also part of the print and packaging industry. Visit the National Flexible website if you would like to find out more about the packaging products they create.

Alternatively, to stay up to date with our team and projects, why not follow our Twitter page? @ABPrintGroup

For those wanting to enquire about our print services, you can send enquiries over to enquiries@abprintgroup.com or call us on 01924 473481.…

Heat Sensitive Printing at AB Print

Posted On March 11, 2019 By Leave your thoughts

In addition to the traditional methods of printing used to produce products such as brochures, magazines, leaflets and flyers, there are a variety of other specialist print services available to businesses, which our team are particularly known for.

One that we are going to cover in this piece is Heat Sensitive Printing, and some of the options you have when it comes to using it.

Heat sensitive printed materials are developed using thermochromic inks that at high opacity, can hide whatever is printed on the layer below. When a warm temperature is applied to the dye, it becomes translucent therefore revealing whatever is hidden underneath.

Options available when it comes to using heat sensitive printing can include:

Competitions and raffles:

An advantage of using thermochromic inks in print is that it can be repeatedly applied to a huge load. This means that versions of the same product can all have heat sensitive properties applied. Introducing it as a method of finding the winner to a competition you are running is an innovative way of using thermosensitive print.

Direct Mail, Flyers and Posters:

Applying thermal properties to flyers and posters is a creative way of making your company or services stand out. Especially if used in an imaginative way that ties in with your service. For example, a travel agent may use it on a series of postcards where when heat is applied, the hottest three locations this summer are revealed!

Business Cards:

Often at networking events, business cards are handed out left right and centre but many of them are no different to the next. At your next event, why not think outside the box and introduce a specialist print method such as thermosensitive printing to help increase the saliency of your business.

Here is an example of where AB Print have used cold and reveal inks for a client in the past:

If you would like to learn more about this service or any other of our specialist services, send your enquiries over to enquiries@abprintgroup.com and we will be happy to help. Alternatively, you can call us on 01924 473481.…