printing and digital
printing are both popular print methods and which one works for you depends
on your artwork, what material you want to print on and the quantity you need.
What is screen printing?
The process of screen printing involves using a stencil
(what printers call the ‘screen’) and applying layers of ink to the printing
surface one colour at a time. This means a new screen is needed for each new
colour. Screen printing is very versatile as it can be used to print on
virtually any surface including fabric, plastic, metal and card with a high
level of vibrancy.
What is digital printing?
Digital printing is a newer process, once considered the
poor relation of litho, digital print uses computers to process your artwork
and print directly onto the surface. This print method can provide a lot more
detail but the colours might not be an exact match to the original image when
What is screen printing used for?
As a versatile print technique, screen printing can be used
to print on just about anything, regardless of shape, size or thickness. It’s
often used to produce high quality point of sale, signage and display graphics.
Cost-effective for large quantities
Versatile design options
What is digital printing used for?
Digital print is
perfect for high quality short print runs for everything from direct mail to
leaflets, vouchers, brochures and posters.
Cost-effective for smaller quantities
Flexibility for changes and personalisation
At AB Print Group, we can handle everything for you. Not only do we have a full range of printing equipment, but we also offer complete finishing services including embossing, foil blocking, spot UV varnish and glow in the dark printing. Let us take care of your print requirements and deliver the quality you expect every time. Get in touch on 01924 47348 to find out more. …
Nowadays there are so many ways to market your business, but
it can be difficult to get your message across amongst all the noise.
Sometimes, it can be really helpful to actually get your brand into the hands
of your customers, and personalised marketing materials allow you to do so with
A great example of this is a recent project the AB Print
team completed for the Harrogate branch of Zero Dry Time, the UK’s premier dry
carpet, upholstery and hard floor cleaners. Their local specialist, Phil
Harrison, was looking for the perfect corporate gift to play a part in a recent
merchandise campaign and contacted us to see if we could help. Naturally, we
were happy to and soon settled on a range of bespoke water bottles for a great
blend of functionality and visual appeal.
The bottles are clad in an eye-catching white and green colour scheme, complete with the Zero Dry Time logo in vivid blue. The pop-up cap, secure screw lid and sturdy body make these handy bottles perfect for any situation and ensure that Phil’s clients will be able to stay hydrated with (you guessed it) zero dry time!
Phil was delighted with the end product and gave us some fantastic feedback:
“I can highly recommend Jon Handley of AB Print Group Ltd.
Jon recently organised me some Zero Dry Time water bottles for a marketing campaign I have done with Lettings Agents and to help a local football team.
Jon did everything to make the purchase hassle free. Once he had the logo and style I wanted he just simply made it happen… It was a totally hassle-free process. The product is excellent value for money and the bottles have certainly been kept on the Lettings Agents desks as I have already had calls from agents saying they use the bottles to re-hydrate after their Christmas parties!!
I would, and have recommended Jon to friends, family and associates as he is excellent at getting the job done with no hassle and the product quality is excellent too. He has saved me a lot of time and I now have a great leave behind for customers.”
Whether you’re looking for inspiration for an upcoming campaign or already have something specific in mind, AB Print are here to help. Our impressive range of litho, digital, screen and specialist printing equipment allows us to offer a wide variety of quality printing services to suit any campaign or occasion. What’s more, we do all our work under one roof, guaranteeing you a great price and a quick turnaround. To find out more, call us today on 01924 473481 or email us at email@example.com. …
One of the things that we pride ourselves upon at AB Print
is our unrivalled versatility. Thanks to the technical expertise of our team
and our fully equipped West Yorkshire workshop, we’re able to offer an incredible
range of printing services all from under one roof. Whether you’re after a set
commercial stationery or a full modular
exhibition system, we can do it all.
A big part of this is making sure that we follow all the
latest developments in printing technology and also that we keep our plant outfitted
with cutting-edge equipment. To this end, we’ve recently made a few exciting
new additions to our collection, one of which is a state-of-the-art binding
The Horizon BQ-470 Perfect Binder is a fully automated 4 clamp binder that’s perfect for the needs of our team and our clients. Thanks to its easy-to-use colour touch screen and ergonomic design, it’s simple and safe to operate at all stages of the binding process. With our new binder, we can produce books up to 65mm in thickness using paper in weights ranging from 90gsm to 350gsm – what’s more, at its maximum cycle speed the BQ-470 can bind a remarkable 1,350 books per hour. All in all, our shiny new binder will allow us to produce professionally finished books quicker and more efficiently than ever before.
If you’d like to take advantage of our top-class equipment
and the knowledge of our expert team, please feel free to get in touch today by
calling 01924 473481 or emailing us at firstname.lastname@example.org. …
Appearances count for a lot where offices are concerned – a
smart-looking building can be a great help in attracting new customers and
creating a professional environment for staff. This is demonstrated perfectly
by one of our latest projects, which saw us producing and installing a range of
interior and exterior signage for First
Choice Recruitment at their Silver Street office in Wakefield.
The office is located in a busy area of Wakefield, so it was
important to produce signage that would catch the eye without appearing too
garish. We began by measuring up for the building’s internal and external
signage, before getting to work on designing and laying out the signage in
accordance with the specifications given to us by the client.
Once the designs had been finalised, we produced and installed a series of exterior signs using Alupanel, a dual-sided aluminium composite panel ideal for printing and outdoor usage, and did likewise with the interior vinyl signage. As an added touch, we also produced a number of window vinyls displaying the company name and logo. Overall, the designs produced blend in very well with the building’s exterior and give the office a smart, understated look. Take a look below and see if you agree!
With offices in Wakefield, Leeds and Halifax, First Choice Recruitment are one of Yorkshire’s leading independent recruitment agencies. We’re always proud to work alongside a fellow local business and are happy that the signage we produced is a great reflection of First Choice’s commitment to high standards as well as our own.
We can’t believe how quickly the
year has flown by! 2019 has been a fantastic year for AB Print so we thought we
would share a few of our highlights…
To kickstart 2019, we were delighted
to receive a nomination at the Yorkshire Choice Awards, which celebrates local people
and independent businesses. This was a great event which we look forward to
again this year!
As well as receiving this recognition, we welcomed Neil to our team and attended many exhibitions to promote our printing services across Yorkshire, including the Doncaster Business Showcase.
We had the opportunity to work with many great clients, including Price’s Patent Candles to produce an exhibition stand for the Spring Fair at the NEC Arena as well as longstanding customers, Steeper and Bill Plant Driving School.
Alongside this, we worked with new clients, such as Trackrod Motor Club and The JSRA, we continued to invest in new machinery to enhance our services, and rolled out the new web2print system.
Although we will be closed for the Christmas break from 12pm on 24th December until 2nd January, we can’t wait to see what 2020 has in store for us!
We would like to thank all our clients for choosing to work with us, as well as wish everyone a Merry Christmas and a Happy New Year!…
AB Print are proud to maintain strong working relationships
with clients all over the country in a wide variety of sectors and industries. One
such client is ACS Stainless Steel, a Leeds-based designer and manufacturer of
building components. ACS are one of Europe’s leading companies in their field,
and for the past year or so we have had the pleasure of supplying them with a
range of quality
printed paper products.
ACS have been so happy with the work we have completed for
them thus far that they recently asked us to conceive and produce a range of
promotional products to help strengthen their brand. It was important that the
products were of premium quality to reflect ACS’ high standards and commitment
to excellence, while also remaining consistent with their image as a company.
To fit this brief, we came up with two distinct products – a mug emblazoned with the ACS logo, slogan and the locations of the company’s offices, and a selection of stylish pens in two colours featuring a 360-degree engraved logo. Take a look at the finished products below!
We’re all very happy with how these promotional products
turned out and have a further two designs for ACS in the pipeline in the shape
of 500 bags and 1000 embroidered beanie hats. It’s great to have the
opportunity to work with an industry-leading company and long may it continue!
Nowadays, there are so many ways for businesses to market
themselves and their services. Digital, internet-based developments such as
social media have transformed the way that companies connect with their
audiences, but they’re not necessarily the be all and end all. Used correctly,
print marketing can be a huge help in enhancing the reach and strength of your
brand. Here are just a few of the reasons why you should consider investing in
print marketing in 2020:
It commands attention
The tangibility of print marketing is one of its greatest
strengths. Physical items that people can read or hold are more likely to gain
and hold their attention than an email or social media post that they may take
one glance at and then dismiss.
In a similar vein, print marketing materials can continue to serve a purpose long past their date of issue. See, for example, the personalised travel mugs and pens we produced for Tailor Made Sourcing – helpful, durable products that will see regular use and therefore continue to strengthen the identity of the brand.
Digital marketing algorithms can be tweaked to target
certain demographics, but print marketing gives you a greater degree of
flexibility. For instance, handing out business
cards or posting leaflets
allows you to directly determine who receives your message in a way that
digital marketing perhaps can’t.
As the nights grow longer and the year comes to a close, Christmas and the New Year are front and centre in everybody’s minds. In marketing, however, it always pays to be planning ahead for the future and thinking about how you’re going to promote your brand in the months to come. Soon enough, we’ll all be finished heralding the beginning of 2020 and thoughts will turn to the first major consumer holiday of the year – Valentine’s Day.
Hundreds of millions of pounds are spent on Valentine’s Day gifts every year in the UK, so making sure your customers are aware of any special promotions or events you’re running is important. Here are a few ways in which you can incorporate print marketing materials into your Valentine’s plans.
Personalised greeting’s cards
With so many mass-produced cards on the market, it can be
difficult to find one with a personal touch. Using our top-range facilities and
range of finishing techniques like embossing and foil blocking, we can
produce high-quality cards that you can send to let customers know you’re
thinking of them.
Decorate your shop or office
If you’re running a special Valentine’s Day promotion or sale,
you’ll want to draw attention to it. Decorating your shop with some special point of sale
displays will help to attract customers to potential romantic gifts, or you
could brighten up your office’s exterior with some eye-catching window clings or posters.
Special handouts and promotions
Of course, the end goal of most marketing campaigns is to
encourage customers to buy things from you. However, what with Valentine’s Day
being all about selfless giving, you might like to consider presenting some
special free gifts in the form of Valentine’s themed stickers, coupons, leaflets
In the run up to Christmas, we have had a busy few months here at AB Print! As well as printing a variety of Christmas cards, calendars and event materials for businesses across Yorkshire, we also worked with Bill Plant Driving School to help them create new marketing materials and merchandise.
In our latest collaboration, we printed Bill Plant Driving School Gift Vouchers for people to purchase for their loved ones this Christmas.
We also produced new pupil handbooks, driving instructor training brochures, learn to drive leaflets and car vinyl window stickers for driving instructors to use on their vehicles. Finally, we produced and printed eco-friendly reusable Bill Plant Driving School branded travel mugs for their Driving Instructors across the UK. Alongside being a fun and unique way of their Instructors celebrating the National Driving School of the Year victory it allows the Instructors to improve their sustainability efforts on their coffee runs in between driving lessons and tests.
Alongside these, we created an exhibition stand using our large format digital printing systems for the ADINJC & Intelligent Instructor National Conference & Expo. This is a great show giving businesses a chance to showcase their products and services to educate and leave visitors feeling passionate about being a driving instructor.
Take a look at the stand here!
Bill Plant Driving School were very pleased with the work we produced, and it was rewarding to receive such positive feedback:
“We continue to be delighted with the personal service received by AB Print. Working together with AB Print we continue to push the boundaries across our print literature and experiential marketing to delight our different customer groups.”
Chris Bishop, Consultant for Bill Plant Driving School
To find out more about working with
our team to create print and promotional marketing materials, give us a call on
01924 473481 or email us at email@example.com.
Having worked with many
retailers over the years, our team have experience in printing creative displays
of all sizes and styles for stores across the country. This is exactly what we
helped Phoenox Textiles with recently!
Established in 1954, Phoenox Textiles is a leading UK manufacturer of flooring textiles for the home, with a great portfolio of high-quality brands such as, Hug Rug and My Mat. For this particular job, we CAD cut and weeded vinyl to produce stands for their two brands – Rug Guru and Origin Rugs.
Offering a variety of luxury rugs, the Rug Guru range uses the finest yarns and takes inspiration from across Asia and the Middle East.
Phoenox’s new and largest
collection, Origin Rugs, offers a variety of modern and traditional rugs in a range
of colours and fibres to suit any home.
The stands we produced will be
used in stores around England to promote these two brilliant brands. It’s always
great to help brands like this in reaching their customers and to know that our
work will be seen by so many people!