Categories for Uncategorized

What do the Latest Lockdown Relaxations Mean for Businesses?

Posted On June 25, 2020 By

June 23rd saw the latest Government announcement regarding the next steps to relax lockdown rules and allow businesses to reopen. The news comes following the reopening of non-essential retailers earlier in June.

The 1m+ rule

While larger retail stores have been able to adhere to the 2m social distancing guidelines, it has been thought for some time that this will not be practical for hospitality businesses. The new guidance will allow for bars and restaurants to reopen from July 4th with a recommended ‘1m+’ rule where staying 2m apart is not possible.

Other businesses can reopen

Along with bars, cafes and restaurants, other hospitality establishments including hotels and campsites will be able to take bookings again providing that no more than two households stay together. A lot of leisure and tourist facilities can also take steps to reopen such as cinemas and museums.

Close proximity businesses to remain closed

While this announcement brings good new for many businesses, there are some who are not yet permitted to reopen including spas, gyms, swimming pools, nail bars and tattoo parlours. It’s expected that further guidance will follow to allow close proximity businesses to reopen as soon as possible.

What do businesses need to do now?

Even if you run a business that it is not yet safe to open to customers, steps are being taken to allow this to happen. As we saw when retailers opened their doors again, life after COVID-19 won’t just go back to normal and we will need to adapt to protect staff and customers.

AB Print is committed to helping businesses overcome the challenges whilst following guidelines to stay safe. Find out more about how we can help your business reopen safely with our range of social distancing products.…

3 Things You Need to Know About Business Cards

Posted On June 12, 2020 By

Business cards have been used for traditional networking and marketing purposes for many years. Along with other print materials and commercial stationery, a business card is often the first thing a potential customer will see, so it’s essential to make the right first impression.

Read our guide to three things you need to know about business cards.

Business cards are still relevant

Digital marketing plays a huge part in maintaining client relationships, but it’s not so effective when it comes to securing new business deals. Even if you don’t use business cards as a sales tool, it’s still an expected convention in various business situations to pull out a business card. What if someone offers you their card and you don’t have one to give them in return?

Business cards can be creative

All business cards are plain, regular rectangle shaped, right? Not when you come to AB Print! We take time to understand your requirements and make sure the design and layout works for you with creative options including rounded corners, embossing and foil blocking.

Business cards represent your brand

Just like digital and print marketing, you might have brand guidelines to follow. The recipients of your business cards should feel like they’re holding a part of your brand so it needs to represent you. If you’re starting up a new business or going through a rebrand, establishing the look and feel of your business cards can help with the rest of your branding too.

If you need help with your business cards or other print requirements, get in touch with the AB Print team on 01924 473481.…

How Retailers Can Reopen Shops Safely During Coronavirus

Posted On June 11, 2020 By

With the government guidance that shops previously deemed ‘non-essential’ can start reopening from June 15th, there is still a lot to consider to ensure retailers are operating safely and sticking to the new guidance for shops during coronavirus

The announcement comes as good news for the thousands of shops and retailers forced to shut their doors to customers and furlough staff, but it also carries a level of concern that reopening does not mean things can simply go back to normal.

Retail staff going back to work and customers to stores will want to know how their safety is being considered and what shops are doing to overcome the challenges.

Hand washing and sanitising

It’s now the norm to carry hand sanitizer everywhere but having these facilities available on your premises will encourage people to use them when they enter and leave the store. Hand washing facilities should be available for staff, but you can also educate your customers and help keep them safe with sanitisation and information stations.

Social distancing

Keeping 2m apart is still an important measure we need to follow, and retailers can help customers with this by spacing out floor graphics and direction arrows to ensure the safe flow of pedestrian traffic around the store.

Limited access

While queuing outside supermarkets is now a normal practice, the procedure in other retail environments may be more confusing for customers. To help keep everyone safe, stores can limit the number of people allowed to shop inside at any one time and close off access to areas that are not in use for safety reasons. Clothing stores choosing to restrict access to changing rooms, for example, could use restriction cones to close off the area and wall and ceiling banners to display useful information for customers.

The COVID-19 pandemic has changed life for all of us and there will be new challenges ahead as we emerge from lockdown. Here at AB Print Group, we are committed to helping businesses overcome these challenges whilst following the government guidelines to keep our team safe as we continue to work. Please get in touch with us here or call 01924 473481 to see how we can help you.…

Print Services to Keep Your Customers Safe

Posted On May 28, 2020 By

Even as the UK starts to emerge from lockdown, there’s no doubt that the COVID-19 pandemic has changed the everyday lives of all of us and will continue to have an impact on daily life as the restrictions ease.

Here at AB Print Group, we are continuing to work while following government guidelines to keep our staff and customers safe.

How can printed graphics increase safety?

We will still face challenges after lockdown and this means adapting to follow increased safety measures.

AB Print can help with the following solutions:

Directional Arrows

One-way flow of pedestrian traffic is important to maintain public safety in the retail environment (and other areas too as lockdown restrictions are gradually relaxed). Directional arrows offer a highly effective, low-cost solution.

Floor and Pavement Graphics

Help customers, staff and visitors maintain correct two metre distancing with rugged but inexpensive floor graphics. From simple ‘Stand here’ spacing to branded messages of support, we can help you to follow safety guidance with the correct two metre measure.

Leaflets and Flyers

This is a time when information is key as we all adapt to new situations. Leaflets and flyers can carry messages of reassurance or provide guidance on new procedures and requirements in order to maximise the safety of everyone visiting or working in a building or facility.

Clothing

Hi-vis vests/jackets provide the wearer with authority and give others the reassurance of knowing that someone is responsible for monitoring and managing safety procedures. We can provide a full range of branded clothing including hard hats.

Protective Screens

Clear protective screens have become essential in supermarkets and retail environments. Now with more retail stores starting to open to the public again, protection screens are another measure you can put in place to reduce the risk of coronavirus transmission. We can provide freestanding or fixed options, printed with any brand or message, for reception desks, retail, hospitality, public buildings etc.

Restriction Cones

The use of lightweight, inexpensive cones enables areas to be closed off and access controlled in shopping centres, public buildings etc. We can also provide restriction cones for outdoor use that are designed to be weighted down with sandbags.

Hand Sanitising and Information Stations

Dedicated info stations in foyers/reception areas – complete with masks and hand sanitising facilities – are a likely next step as COVID-19 restrictions are slowly eased and we can supply complete units as well as traditional display/POS units.

Walkway Dividers

Branded walkway barriers are the perfect way to create safer queuing conditions or to divide spaces to reduce risk. We can supply bespoke or off-the-shelf systems for indoor or outdoor use, or produce retrofit graphics for any existing aisle divider system.

Wall and Ceiling Banners

Banners are a highly visible medium for directional instructions, health advice or reminders of the importance of social distancing. We can produce banners for indoor or outdoor use, and can also supply fixing accessories such as hanging kits for suspended ceilings.

Window Graphics

Window graphics are a high impact medium for providing information and guidance to help keep customers, staff and other visitors safe – or simply to let people know you’re open for business! We have products for inside or outside use.

If you can’t see a product you need, please get in touch with the AB Print team on 01924 473481.

 …

Coated Paper VS Uncoated Paper

Posted On May 21, 2020 By

When it comes to printing promotional items and marketing materials, you might have come across the terms ‘coated’ and ‘uncoated’ used to refer to paper, but what’s the difference? Is one better than the other for your individual print project? Read on to find out more.

What is coated paper?

Coated paper is paper which has been sealed with a polymer to give it a smooth finish. The smooth finish of the paper allows for a smooth print and uniform finished product. Paper that is coated in this way also stops ink from soaking into the paper so the reduced ink absorption results in a sharper finish and vibrant design. Coated papers come in various different finishes depending on your project and specification- they can be matte, gloss, silk etc so are not always a glossy coating like you might have imagined.

What is uncoated paper?

Uncoated paper does not have this coating, meaning it is more porous and ink absorbent. The finish of uncoated paper often looks more textured than coated paper and this can provide a vintage or natural feel depending on the marketing message you are aiming for.

What are the different paper types used for?

Coated paper is typically used for printed promotional materials like leaflets, flyers and posters- anything where you want to give your business a modern and high quality feel. You’re more likely to see uncoated paper used for commercial stationery like letterheads and compliment slips but this is not always the case. The natural, vintage feel can also complement your marketing if that’s the look you want to achieve with your printed materials.

Let the team at AB Print guide you through your print project from start to finish with expert advice and full in-house print capabilities. Get in touch with us using our contact form here or call us on 01924 473481 and see how we can help you.…

What is Litho Printing?

Posted On May 5, 2020 By

Lithography, known as litho printing or offset printing, is a print method involving printing from a plate covered in ink to produce the image you want on your printing surface.

The print material absorbs the ink from the plate to produce the final result.

What is litho printing used for?

Litho printing is great for all kinds of promotional marketing materials where you need maximum precision and high quality print finish. Some examples include:

  • Letterheads
  • Catalogues
  • Brochures
  • Posters
  • Leaflets
  • Newsletters
  • Folders
  • Mailer cards 

Litho printing vs digital printing

As a more recent technology, digital printing might be seen as a threat but offset litho printing remains the best option in many cases such as if your print project requires maximum control, colour accuracy and overall print quality. Digital printing can be quicker for small jobs as the setup is faster but litho is usually a more effective print method for larger quantities.

Alcohol-free litho printing

With our experience in lithographic printing and commitment to developing our print technology, we are proud to say we offer alcohol-free printing methods. This not only allows us to achieve the best print quality, but it also has a positive impact on the environment.

To find out more about litho printing and what we do, give us a call on 01924 473481 or contact us here and see how we can help.…

Supporting Crusade Event Traffic in New Hospital Build

Posted On April 23, 2020 By

Faced with a challenge, we all need to work together and support each other. Through our wealth of experience helping local businesses and delivering print projects to tight schedules, AB Print was able to assist Harrogate-based Crusade Traffic and Event Services.

AB Print deliver to Crusade Event Traffic

We are proud to have supplied Crusade Event Traffic with new branded uniforms this week, supporting Crusade in their vital role to help build the new NHS Nightingale Yorkshire and the Humber Hospital in Harrogate.

Crusade event traffic new branded uniforms

Harrogate Convention Centre has been converted into the new temporary hospital, designed to provide critical care beds for up to 500 people in the region as part of the NHS response to the COVID-19 pandemic.

Crusade Event Traffic uniforms

Mark Haynes, Managing Director of Crusade said, “Jon and the team at AB Print and Workwear helped us choose, design and brand our new uniform, embroidered and delivered to us in Harrogate in just 36 hours. I would like to thank everyone at AB for their excellent service especially during these difficult and trying times.”…

Why Is Branded Stationery Important?

Posted On April 16, 2020 By

Whatever industry your business is in, commercial stationery is an important part of any company and any brand. If you’re still not convinced you really need to invest in branded stationery, have a read of some of the best advantages it can bring to your business.

Establishes your brand identity

In a digital world where communicating your message to your customers and getting your voice heard is becoming increasingly challenging, something as simple as a branded letterhead or custom printed envelope allows your brand to stand out as instantly recognisable to your customers and employees. Your company logo and good print design can transform your brand’s commercial stationery and establish your identity.

Promotes your business

One of the most obvious advantages of custom business stationery is its ease of use as a marketing tool. Providing a cost-effective way of getting your name in front of the right audience, there are plenty of options from branded pens, printed ring binders and an extensive range of branded promotional items to choose from.

Creates the full package

While printed stationery alone won’t suffice as a marketing strategy, it does work collectively with your other marketing efforts to bring a cohesive branding experience together that your customs will recognise.

Investing in high quality branded stationery is not only a way to market your business, it’s also what gives your company the professional and organised look that will impress new and existing customers.

At AB Print, we offer our range of services all under one roof, meaning we can handle your print project from start to finished with the quality you expect every time. Get in touch with us on 01924 473481 to find out more.…

Helping customers through challenging times

Posted On March 31, 2020 By

Following the latest guidance set out by the government requiring people to stay at home as much as possible and avoid unnecessary travel, police will now have the right to stop motorists and check that vehicles on the road are making essential journeys.

Following this news, some businesses were in need of a quick solution to prove their staff were carrying out essential work. AB Print was able to support Wilkes Group with NHS printed vehicle stickers for the company vans, offering a quick turnaround to minimise disruption and make sure Wilkes Group could continue their essential work.

wilkes group

We want to do all we can to support our customers during this difficult time. As such, we are still open and operating with a skeleton staff to help customers with essential print requirements.

This is a challenging time for everyone and it’s bound to be stressful and emotional but we will do our best to take the burden off you and continue to deliver any print projects you require. Give us a call on 01924 473481 and we’ll do everything we can to help. …

PVC Bunting Printing

Posted On March 27, 2020 By

We’re always looking for new ways to improve our in-house printing services, and our latest offering is the addition of PVC printed bunting.

Promotional bunting is ideal for use at all kinds of indoor and outdoor events including store promotions, parties, fetes and school events.

printed bunting

We recently printed PVC bunting for the Wakefield Baby Week event held at the Ridings shopping centre and helped to make the event stand out with bunting used to cordon off a section of the shopping centre and highlight the area for busy shoppers.

Custom printed bunting from AB Print is printed on PVC material, ensuring the bunting is waterproof for external use and can be printed to any size with varied spacing and either single sided or double sided full colour print.

At AB Print, we offer our range of services all under one roof, meaning we can handle your print project from start to finished with the quality you expect every time. Get in touch with us on 01924 473481 to find out more…